Established in 1954, “Ann Taylor” design embodied the well-dressed woman, and the legacy was born. By 1983, Ann Taylor had grown from a regional brand to a national brand with 47 stores across the United States. Ann Inc. is an
American group of specialty apparel retail chain stores for women,
headquartered in New York City. The stores offer classic styled suits,
separates, dresses, shoes and accessories.
SWOT Analysis is a strategic
tool to evaluate any company’s strengths, weaknesses, opportunities and
threats. The analysis is based on the internal and external forces that affect
the decision making process of any company. Company’s Strengths are the
characteristics of the in meetings its overall objectives and that gives it an
edge over its competitors. Weaknesses of a company are the internal issues and
challenges that company must address in order to achieve its goals. Market
Opportunities analyses external prospects that can help company to grow and
increase its profits. Industry Threats are the external environment factors
that can pose challenges for company to achieve its objectives.
The role of SWOT analysis is
to take the information from the environmental analysis and separate it into
internal issues (strengths and weaknesses) and external issues (opportunities
and threats). Once this is completed, SWOT analysis determines if the
information indicates something that will assist the firm in accomplishing its
objectives (a strength or opportunity), or if it indicates an obstacle that
must be overcome or minimized to achieve desired results (weakness or threat)
TaiyouReports’ SWOT Analysis
is an ideal product for the managers and decision makers looking to analyze
company’s resources and capabilities against its competitors in the industry in
which it operates.
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Eliana Bose
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info@taiyoureports.com
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